How to become a PR Assistant

How to become a PR Assistant Are you all about building buzz around the brand? You should work in PRA career in public relations involves managing the perception of clients with the media and the public. Large companies or individual clients can hire PR firms to help ensure that they are viewed in a favorable light by other people or organizations.A day in the life of someone working in PR could include:Monitoring social media and news outlets about your client’s media perceptionWriting and editing press releases, articles, or speeches on behalf of your clientBrainstorm and recommend PR campaigns and strategiesRepresent and speak on behalf of your client in a variety of media situationsIs it right for me?Effective Public Relations Assistants not only have skills grounded in written and verbal communication, but also have a knack for knowing what is going on in the media and keeping up to date with current situations.They also are comfortable constantly being around and interacting with people all day, so for t he most part this career field is most suited for naturally extroverted individuals.A strong PR specialist also:Copes well under pressure and tight deadlinesHas a genuine interest in all forms of media communicationCan juggle many tasks simultaneouslyIs quick on his or her feetHas the ability to convey ideas quickly and preciselyCareer Progression PR AssistantUp to 25,000 PR ManagerUp to 40,000 Head of PRUp to 60,000What's it really like? No two days are ever the same in Public Relations- everything can be going great for your clients one day, but the next day something might happen so you’re scrambling last minute press releases and coaching them on what to say on an interview. You just never know what to expect. The hours can be long, especially if you’re in the midst of a huge PR campaign, but I love how many people I get to interact with on a daily basis. Get qualifiedThere isnt a set of required qualifications to break into public relations, but due to the competitive nat ure of the industry it’s not a bad idea to gain as much experience as possible. Ideally an entry level public relations certificate will help you build your skills around journalism, advertising, or marketing. Similarly, a Level 2 Diploma will help build upon previously learnt skills.